
издатель мобильных приложений в мире
клиентов и студий, использующих наше ПО
стран, где работают наши клиенты
сотрудников
офиса в городах Европы
лет опыта
Мы активно принимаем участие в международных конференциях игровой индустрии по всему миру, читая лекции о секретах успеха в монетизации рекламы
White Nights Berlin`22
Games Gathering, Kyiv`21
Talents in Games, online`22
Узнайте непосредственно от ведущих разработчиков мобильных игр о том, почему они выбирают CAS
CEO, Vasilkoff Cy Ltd
«Мой рекламный доход увеличился в 3 раза после перехода на CAS в июне 2021. И он продолжает расти»
CEO, EvKar Games
«В CAS не нужно ежедневно контролировать ценовые флоры и водопады. У нас появилося 2-3 часа свободного времени каждый день. И это здорово!»
Чт 04, 2026
Grow Together: Introducing the CAS.AI Referral Program Scale your revenue beyond your own games with the new CAS.AI Referral Program. We’re turning community trust into a powerful third growth engine for mobile developers. How it works: • Earn Passive Income: Receive 1% of your referred partner’s ad revenue every month for a full year. • Performance Boost: Refer five or more active partners in a single month to jump your rate to 1.5%. • Guaranteed Start: Your first month’s bonus is guaranteed, with no revenue thresholds applied. • Simple Setup: Partners just enter your account name when signing up at cas.ai/company. Whether you are a studio founder, a mediation partner, or a publishing expert, you can now turn your professional network into recurring yield. [Read the Full Article] Ready to start earning? Log in to your dashboard to find your account name and start referring today.
Ср 04, 2026
This article breaks down the brutal math: only 1 in 300 indie games reaches $30,000/month, compared to 1 in 10 for publisher-backed titles. The reason comes down to three structural gaps: marketing budgets too small to fuel growth, no predictive analytics to guide user acquisition, and compounding disadvantages in CPI and ARPDAU that make breaking even nearly impossible.
Пт 03, 2026
ILRD isn’t just a setting. It’s the base of your monetization stack. If you’re still looking at yesterday’s aggregate revenue and calling it “performance,” you’re flying blind. In modern user acquisition (UA), seeing $27,000 in daily revenue doesn’t tell you whether your campaigns are profitable, whether your ad frequency test is working, or whether your cheapest advertising channel is quietly hurting lifetime value (LTV). Impression-Level Revenue Data (ILRD), which measures revenue earned per individual ad impression, changes that. It connects every ad impression to a real user, specific device, and the original traffic source, turning return on ad spend (ROAS) optimization, analyzing groups of users over time (cohort analysis), and combining ads with in-app purchases (hybrid monetization) into measurable systems instead of relying on educated guesses. But IRLD isn’t just about turning it on. Waterfall floor math, bidding mechanics, alternative stores like RuStore, and Meta’s platform restrictions can introduce discrepancies that quietly corrupt your signal and your UA decisions. In the full article, we break down what’s normal, what’s fixable, and what’s catastrophic. We also show you how to verify your IRLD before every build. If you’re using target Return on Ad Spend (tROAS) in 2026, this isn’t optional reading.
Пт 02, 2026
ASO and paid user acquisition have merged into a single growth system as store algorithms focus on product quality, Apple expands ad placements, and organic-only strategies lose ground inside the competitive app economy of 2025. Mobile marketing entered 2025 at a crossroads. The rules that governed app growth for years — organic optimization here, paid acquisition there — no longer hold. Apple Search Ads rolled out new placements, user behavior shifted in unexpected ways, and competition intensified across every category. The result? ASO stopped being a standalone discipline practiced in isolation and became inseparable from the entire product and marketing funnel.
Вт 01, 2026
In mobile games, January has long had a reputation as a “dead” month. Once the holidays are over,…
Пт 12, 2025
Mobile game publishing at CAS.AI is built for scaling mobile games with a data-driven system: CPI→ROAS UA, hybrid monetization (bidding + waterfall), ASO A/B tests, and creative iteration. Learn the baseline metrics we require and the workflow we use to scale profitably into Tier-1 geos.
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Спасибо за вашу заявку, мы ее получили!
Наш менеджер свяжется с вами в ближайшие 24 часа по указанному вами адресу электронной почты. Мы ценим ваш интерес к публикации у нас!
Делимся полезными ресурсами, пока ваша заявка обрабатывается
Обсудите в чатах стратегии увеличения доходов вашего проекта