Dünyanın en büyük mobil uygulama yayıncılarından
Müşteri ve stüdyo yazılımımızı kullanıyor
Ülkede aktif müşteri
Ekip arkadaşı
Avrupa şehrinde ofis
Yıllık deneyim
Dünya çapındaki oyun konferanslarına aktif olarak katılarak reklamdan para kazanmada başarının sırları hakkında sunumlar yapıyoruz.
White Nights Berlin, 2022
Games Gathering, Kyiv, 2021
Talents in Games (Online), 2022
Mobil oyun geliştiricilerinden neden CAS'ı seçtiklerini doğrudan öğrenin
CEO, Vasilkoff Cy Ltd
«Uygulamamın geliri, CAS’ı entegre ettiğim Haziran 2021’den bu yana 3 kat arttı ve büyümeye devam ediyor.»
CEO, EvKar Games
«Fiyat tabanlarını ve şelaleleri kontrol etmenize gerek yok. Bu yüzden günde 2-3 saat boş zamanımız var. Gerçekten çok iyi.»
Cum 03, 2026
IRLD isn’t just a setting. It’s the base of your monetization stack. If you’re still looking at yesterday’s aggregate revenue and calling it “performance,” you’re flying blind. In modern user acquisition (UA), seeing $27,000 in daily revenue doesn’t tell you whether your campaigns are profitable, whether your ad frequency test is working, or whether your cheapest advertising channel is quietly hurting lifetime value (LTV). Impression-Level Revenue Data (IRLD), which measures revenue earned per individual ad impression, changes that. It connects every ad impression to a real user, specific device, and the original traffic source, turning return on ad spend (ROAS) optimization, analyzing groups of users over time (cohort analysis), and combining ads with in-app purchases (hybrid monetization) into measurable systems instead of relying on educated guesses. But IRLD isn’t just about turning it on. Waterfall floor math, bidding mechanics, alternative stores like RuStore, and Meta’s platform restrictions can introduce discrepancies that quietly corrupt your signal and your UA decisions. In the full article, we break down what’s normal, what’s fixable, and what’s catastrophic. We also show you how to verify your IRLD before every build. If you’re using target Return on Ad Spend (tROAS) in 2026, this isn’t optional reading.
Cum 02, 2026
ASO and paid user acquisition have merged into a single growth system as store algorithms focus on product quality, Apple expands ad placements, and organic-only strategies lose ground inside the competitive app economy of 2025. Mobile marketing entered 2025 at a crossroads. The rules that governed app growth for years – organic optimization here, paid acquisition there – no longer hold. Apple Search Ads rolled out new placements, user behavior shifted in unexpected ways, and competition intensified across every category. The result? ASO stopped being a standalone discipline practiced in isolation and became inseparable from the entire product and marketing funnel.
Sal 01, 2026
In mobile games, January has long had a reputation as a “dead” month. Once the holidays are over,…
Cum 12, 2025
Mobile game publishing at CAS.AI is built for scaling mobile games with a data-driven system: CPI→ROAS UA, hybrid monetization (bidding + waterfall), ASO A/B tests, and creative iteration. Learn the baseline metrics we require and the workflow we use to scale profitably into Tier-1 geos.
Cum 12, 2025
ASO in 2025 is no longer a checklist but a full growth strategy. This article explains how App Store Optimization really works today, how App Store and Google Play algorithms interpret your metadata and visuals, and why a systematic, data-driven ASO approach has become a competitive advantage. We break down keyword strategy, localization, A/B testing, and the role of tools like ASOMobile in improving app visibility, conversion rates, and organic growth.
Cum 12, 2025
Staged rollouts can distort retention and produce misleading cohort data. Here’s how version mixing happens and how to protect your metrics from false signals.
Çar 12, 2025
A behind-the-scenes look at mobile game publishing and the real levers of growth. Four case studies show how CAS.AI scales indie games with data-driven strategies.
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Lütfen e-postanızı kontrol edin (spam klasörleri dahil).
If you have received a copy of this message to the e-mail address you provided, your registration is successful.
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Thank you for your submission, we got it!
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Thank you for your submission, we got it!
Our manager will contact you in the next 24 hoursat the email address you provided. We appreciate your interest in publishing with us!
We share useful resources while your application is being processed
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